The Munich agreement and the Czechoslovakian invasion

The Munich agreement and the Czechoslovakian invasion The two main reasons for the beginning of the Second World War were: the Munich agreement (which was signed in 1938, between Germany, UK, France and Italy) and the invasion in Czechoslovakia (March 15 1939) by Hitler. Although, I think the most important cause for the beginning of world war two was the invasion in Czechoslovakia.A few years after marching in Rhineland, Hitler's next target was to get Sudetenland into German territory. Since Sudetenland was in Czechoslovakia, the first thing he did was to gather some Nazis there and get them to revolt against the Czech government.With the help of the Nazi followers in Austria, in 1938, Hitler invades it. After the invasion in Austria, Hitler manages to get France, UK and Italy to sign an agreement with him giving him Sudetenland. I think this is one of the most important cause for the beginning of the Second World War, but not the main one, because there are certain events that follow this one which precede world war twoAfter having S udetenland, and after invading Austria, Hitler decided that he wanted the whole of Czechoslovakia.First he threatened war on it.So, on March 15 1939, Hitler marched into Czechoslovakia and managed to occupy it. After this event, UK and France realized that Hitler's target was to conquer all Europe by force. This is probably the main event that caused the start of world war two, because after realizing Hitler wanted the whole Europe to be German, UK and France knew that the only way to stop him was to begin a new war.The conclusion for conquering Sudetenland and afterwards invading Czechoslovakia was world war two. Even though I think that the main event for the beginning of world war two was Hitler occupying the whole of...

Using the Perl String Length Function

Using the Perl String Length Function Perl is a programming language used primarily to develop web applications. Perl is an interpreted, not compiled, language. This means its programs take up more CPU time than a compiled language - a problem that becomes less important as the speed of processors increases.  Writing code in Perl is faster than writing in a compiled language, so the time you save is yours. When you learn Perl, you learn how to work with the languages functions. One of the most basic is the string length function. How to Find Length of a String in Perl Perls length function returns the length of a Perl string in characters. Here is an example showing its basic usage: #!/usr/bin/perl $orig_string This is a Test and ALL CAPS;$string_len   length( $orig_string );print Length of the String is : $string_len\n; When this code is executed, it displays the following:  Length of the String is: 27. The number 27 is the total of the characters, including spaces, in the phrase This is a Test and ALL CAPS. Note that this function does not count the size of the string in bytes - just the length in characters. What About the Length of Arrays? The length function works only on strings, not on arrays. An array stores an ordered list and is preceded by an sign and populated using parentheses. To find out the length of an array, use the scalar function. For example: my many_strings (one, two, three, four, hi, hello world);say scalar many_strings; The response is 6, the number of items in the array. A scalar is a single unit of data. It might be a group of characters, as in the example above, or a single character, string, floating point, or integer number.

Self-assement Essay Example | Topics and Well Written Essays - 250 words

Self-assement - Essay Example My conclusion sums up the agreement of the three articles that the American tax systems, as well as inequality, are the main obstacles to the achievement of the American dream. Enthymeme helped me focus and structure my burden of proof in the concluding paragraph in several ways. Since I did not present evidence of how the American dream has been achieved, I had an obligation of highlighting specific factors that have hindered its achievement. For this reason, I selected articles that discuss the specific reasons for why the American dream is an illusion. In the third paragraph on page one, I highlighted Brandon King’s views in an effort to prove that the American dream is dead. Specifically, I highlighted the following concerning King’s views, â€Å"Another problem that many Americans are struggling with is the issue of inequality, whereby King argues that most of the American wealth is concentrated amongst the rich minority. He thinks the American dream is based on people’s individual perception, because success is determined by imaginations people have about it† (Page 1, paragraph 3). By highlighting King’s argument, I demonstrated how inequality has hindered the achievement of the American dream, a factor that is evident in my

Letter from Birmingham Jail Essay Example | Topics and Well Written Essays - 500 words - 1

Letter from Birmingham Jail - Essay Example In contrast, the unjust laws disrespect people’s moral autonomy, as well as, personality by placing a particular group in the society superior to the other. In effect, morality is paramount and forms the basis that dictates the obedience of the law. The laws should not only be concerned with the political authority, but also the moral judgment about wrong and right in a given situation (Pollock, 2012). Any law that violates the universal morals does not deserve obedience. Just people need laws that protect their moral, as well as, constitutional rights. As King (1963) notes, people have the right to disobey the unjust laws if compelling moral grounds exist to underscore the action. No one should deprive the laws of moral sentiments, and any action to remove morality from the legislation renders them unjust and mostly oppressive. In disobeying the law, people should invoke a higher duty such as conscience and morality. In this respect, invoking morality will justify the people’s decisions to disobey the unjust laws that tend to infringe upon their moral autonomy. The implication is that just people have the responsibility and freedom over their moral decisions to fail to comply with the laws, which undermine their human personality. Indeed, the shared moral standards should inform the people’s real sense of obligation to the laws. Pollock (2012) argues that the people’s preoccupation to obey laws should depict a striking balance b etween the moral autonomy and obligation to the state. Critics might argue that false perception of the law as a total representation of the morals exists. The society has a blurred borderline between the ethics and the laws. Hence, morality entails doing what the law dictates for fear of the consequences of the disobedience such as the punishment. However, cynics should note that people make the laws, and they have a moral obligation to disobey the legislation

Hurricane Sandy Essay Example for Free

Hurricane Sandy Essay Hurricane Sandy was considered a super storm that wreaked havoc on the east coast, in the US. Hurricane Sandy was the largest Atlantic hurricane on record, as well as the second-costliest Atlantic hurricane in history, only surpassed by Hurricane Katrina in 2005. Hurricane Sandy formed on Oct. 22 and started to dissipate Oct. 31, 2012. The eighteenth named storm and tenth hurricane of the 2012 Atlantic hurricane season, Hurricane Sandy devastated portions of the Caribbean, Mid-Atlantic and Northeastern United States in late October 2012. The Caribbean’s were the first place to be hit, by devastating hurricane Sandy. After the storm became a tropical cyclone on October 22, the Government of Jamaica issued a tropical storm watch for the entire island. Early on October 23, the watch was replaced with a tropical storm warning and a hurricane watch was issued. At 3 p.m. the hurricane watch was upgraded to a hurricane warning, while the tropical storm warning was discontinued. Shortly after Jamaica issued its first watch on October 22, the Government of Haiti issued a tropical storm watch for Haiti. By late October 23, it was modified to a tropical storm warning. In the US, New York was probably one of the most populated places devastated by Hurricane Sandy. Every single airliner in the state of New York was shut down due to the extremely heavy rains and strong winds. All airliners and railroad systems were shut down on October 27 all the way until Nov. 2. New York City mayor had no need to close down any schools or transits because he felt there was no need to. Until October 28, he realized the severity of the storm and made a public announcement shutting down all transits and school classes. Hurricane Sandy is estimated to have caused around $20 billion dollars in damage. Preliminary estimates of losses in businesses are around $50 billion. At least 191 people were killed by hurricane Sandy’s path through 7 different countries. Many organizations have contributed to the hurricane relief effort. Disney–ABC Television Group held a Day of Giving on Monday, November 5, raising $17 million on their television stations for the American Red Cross. NBC raised $23 million during their Hurricane Sandy: Coming Together telethon. News Corporation donated $1 million to relief efforts in the New York metropolitan area. The United Nations and World Food Program said they will send humanitarian aid to at least 500,000 people in Santiago de Cuba.

A Thousand Acres as Movie is Melodramatic and Bogus Essay example -- M

A Thousand Acres as Movie is Melodramatic and Bogus Perhaps Jane Smiley's Pulitzer Prize-winning novel "A Thousand Acres" was a bit over-rated. For one thing, the book's "dark secret" seemed utterly implausible. I just didn't believe that the book's protagonist and narrator, a 37-year-old Iowa farm wife named Ginny, could have completely repressed the fact that her father had sex with her when she was 15 years old, night after night, for a year. For True Believers in "Repressed Memory Syndrome," this might sound like gospel: I found it melodramatic and bogus. Furthermore, the sensitive-unto-death narrative voice was dissonant and grating: Ginny came across as too intelligent and self-aware to be as clueless and numb as she was supposed to be. Despite these major flaws, however, Smiley's au courant revisiting of "King Lear" had its virtues: keen insights into family dynamics, a stately, beautifully controlled pace and a weirdly chipper, let's-do-the-dishes-everybody quality that only heightened the ominous sound of fatal machinery grinding away beneath the banal surface of Happy, Happy American life. Unfortunately, these literary achievements -- created by tone and nuance as well as the sheer hypnotic effect of time spent turning the pages -- are not easily captured by film. The movie fails to convey any of the book's strengths -- and it magnifies its shortcomings into bathetic clichés. "A Thousand Acres" may simply be one of those books that can't be made into anything but a plot-driven movie-of-the-week. Although the first half hour is really dreadful, with its hokey plot-establishing voice-over and choppy, melodramatic action, it's not easy to imagine how director Jocelyn Moorhouse an... ... or the face-off between her way of living in the world and Rose's. Smiley's novel is filled with an unnecessary amount of family horror -- she could have achieved the same artistic effects without sprinkling on the Gothic MSG. But the interiority of the novel form allows us to look away from the lurid plot, to follow the subtler movement of Ginny's mind. Moorhouse halfheartedly tries to tell the story from Ginny's point of view, but she keeps going back to the external, epic vision. Instead of feeling like an epic, however, "A Thousand Acres" feels like a soap opera -- an impression not lessened by the soupy this-is-a-sad-scene music and the treacly voice-over that keeps telling us what just happened -- "going to court had divided us from each other." If Shakespeare spun a few times when Smiley's novel came out, he must be rotating like an eggbeater now.

A disaster recovery plan (DRP) and a business continuity plan (BCP) Essay

1. What is the difference between a risk analysis (RA) and a business impact analysis (BIA)? Risk analysis is often identifying the potential threats and the associated vulnerabilities to the organizations. Risk analysis doesn’t view the organization from the mission critical Business Process point of view. More over BIA perceives the organization from the impact that is going to occur for an organization if the critical business processes are interrupted or tampered. 2. What is the difference between a disaster recovery plan (DRP) and a business continuity plan (BCP)? Disaster recovery planning is an essential part of business planning that – too often – gets neglected. Part of this has to do with the fact that making a Disaster Recovery plan requires a lot of time and attention from busy managers and executives from every functional department within the company. Business continuity is a newer term which was first popularized as a response to the Y2K bug. In order to stop your company from bleeding money in these situations, you need a plan that will allow the organization to continue generating revenue and providing services – although possibly with lower quality – on a temporary basis until the company has regained its bearings. 3. Typically, a business continuity plan is also a compilation or collection of other plans. What other plans might a BCP and all supporting documents include? Technical backup Plan, Communications Plan 4. Why is it important to have detailed backup and recovery steps within your disaster recovery plan (DRP)? When the plans work together no data is lost in the transition in the process. 5. What is the purpose of a risk analysis? What is the purpose of a business impact analysis? Why are these an important first step in defining a BCP and DRP? The purpose of risk analysis is to allow organizations to decide which risks require more attention than other do. The purpose of business impact analysis is to identify those business functions that are crucial to the organization and classify them as critical or noncritical. BIA section for each critical function receives additional information, including a description of recovery goals and requirements for each function. These are important first step because they are the building blocks for the organization. 6. How does risk analysis (RA) relate to a business impact analysis for an organization? Each element in an organization has a limited budget, the risk analysis help managers and CEOs decide how much they are willing to risk and using the business impact analysis which and how much will be spent on certain elements. 7. Given the list of identified mission critical business functions and processes, what kind of company would you say this organization is, and what do you think are its most important business processes and functions? I would think this company is an automotive company. I think it’s most important business process and functions are quality control mechanisms, research and development activities, and Manufacturing and production line. 8. Given the prioritization list provided for the organization’s identified business functions and processes, write an assessment of how this prioritization will impact the need for IT systems, applications, and data access. 9. For the top five identified business functions and processes, what recovery time objective (RTO) would you recommend for this organization and why? Priority 1 would need RTO of 5 minutes, without the server you have no website or e-commerce for payroll. Priority 2 RTO of 15 minutes because the domains can be down for a little while which will hamper communications but they would still be able to be productive. Priority 3 RTO is 5 minutes because it shouldn’t take long to get the phone lines back on line. Priority 4 RTO is 5 minutes because if the organization can’t help their customers then nobody would buy their product. Priority 5 RTO is 5 minutes because you need to send email and communication with other to make the organization’s product. 10. Why is payroll for employees and human resources also listed as a No. 1 business priority? If your employees don’t get paid then they won’t work and then the business loses money and also the company can violate laws and agreements.

McDonald marketing planning Essay

The complexity of marketing planning means that when organizations embark on it, they should expect to encounter a number of organizational, attitudinal, process and cognitive problems (McDonald 2002). This essay is an attempt to outline some of those problems, however it is beyond this essay to clarify all possible barriers in implementing a marketing plan. After the potential barriers are of implementation are specified the essay will try and give possible solutions. The essay will first look at organizational constraints and then progress onto operational barriers. Organizational barriers It is not uncommon for marketing planners to experience difficulties in gaining wholehearted executive commitment for an ongoing programmed of, planning implementation and control. This is often due to a lack of evidence linking marketing planning to direct financial benefit. This problem is less prevalent in the other organisational disciplines of Management, Production, Finance and Human Resource. Although marketing describes itself as the key business discipline- and rightly so if properly applied-vested interests often prevail to obstruct its centrality (McDonald 2002). In practice the other strands are able to flex varying degrees of muscle with the result that is often marginalised. Part of the problem is that marketing is perceived as an abstract art form rather than a science. Although a new status- that of Chartered Marketer- has been accorded to qualifying members of the Chartered Institute of marketing (Ree.C. 2000), the level of public awareness is low. A major cause for concern is that many organisations separate the three disciplines of business (production, HR, AND marketing). The problem with separating the three disciplines is that there will be a lack of participation of the key functions of the company. This is why a market-orientated approach is needed. As far back as the 1960’s Lear (1963)  recognised the barriers involved and that, whilst marketing orientation was desirable from the point of view of customers, the efficiency based structure of most organisations limited what could be achieved. Morgan and Piercy (1991) cite lack of proper training as a major inhibitor of marketing orientation this in turn can lead to weak systems and therefore weak, poorly valued marketing. Marketing orientation is of course a cultural issue. Smircich (1983) sought to define organisational culture as â€Å"something, which may be influenced, changed and manipulated, and in turn influence, change and manipulate members and features of an organization†. (Smircich 1983 p359) In her article, Wilson (2000) quotes an assumption that â€Å"culture develops through problem solving within an organisation but suggests that the lack of clarity of definition leaves us with the conclusion that culture is formed from a variety of external manifestations (observed as behaviors and processes) backed up by belief systems. This complexity may be the main reason why culture moves slowly- it involves changing behaviors and shaking beliefs†. (Wilson 1998 p3) The slow acceptance of new cultural developments like market orientation and the convergence of departments could act as a barrier in the adoption and implementation of market planning techniques. Operational barriers The design and implementation process of marketing planning can be subject to numerous amounts of possible problems. Many companies have now opted for formalized marketing procedures, McDonald states that â€Å"introduction of formalized marketing planning systems have serious organizational and behavioral implications for a company as it requires a change in its approach to managing its business.† (McDonald, 2002, p79) Unless businesses recognize these implications and seek ways of coping with these changes their planning could fail. This essay is now going to focus on possible operational barriers a business may face, when designing and implementing a marketing plan. McDonald states, â€Å"A major cause of failure or partial failure of marketing planning systems is the belief that once a system is designed, it can be implemented immediately.† (McDonald 2002 p82) Businesses who subscribe to this view often fail to implement a timetable for their plans. This can cause them to not fully plan the planning process. The inadequate planning could cause ineffective plans as they are not tried and tested, it could also cause them not being communicated successfully. McDonald discuss how â€Å"planning the planning process above all gives a resolute sense of purpose, and dedication is required, tempered by patience and a willingness to appreciate the inevitable problems which will be encountered in its implementation†. (McDonald 2002 p82) Possible problems can occur in the presentation of the planning terms. Confusion between members of an organisation concerning the content of the marketing plan can be elevated due to perplex terminology and excessive amount of information and detail. Planners are usually highly skilled and use expressions, which can be perceived by operational managers as meaningless jargon (McDonald 2002). Elaborate systems can often be blamed for over planning. Over planning can create huge amount of data and information, which may not necessarily be needed. This can be de-motivating for all concerned and cause loss of focus to the main issues (McDonald 2002 p85). McDonald writes about how the once a year ritual culture is one of the most common weaknesses in the marketing planning systems (McDonald 2002). Some Managers see the writing of a marketing plan as a troublesome activity, which is only completed to satisfy headquarters. This could lead to the plans being thrown aside and not properly completed or followed. McDonald states that â€Å"whilst this is obviously closely related to other explanations as to why some planning systems are ineffective, a common feature of companies that treat marketing planning as a once a year ritual is the short lead time given for the completion of the process, managers tend to relegate it to secondary importance.† (McDonald 2002 p86) Manager’s confusion over tactics and strategy form the foundations of why so many businesses become less profitable. McDonald articulates that â€Å"a tactical `plan covers in quite a lot of detail the actions to be taken, by whom, during a short term planning period. This is usually for one year or less. A strategic plan is a plan, which covers a period beyond the next fiscal year. Usually this is for between three and five years†. (McDonald 2002 p31) Previous decades have seen businesses using short-term tactical marketing. Many businesses used their short-term tactical strategies as a justification as to why they had been successful. McDonald is in disagreement with this and believes firms using these tactics were largely successful in the 1970s and 80s due to the simple environment and the easy marketability of products and services (MacDonald 2002). The increased complexity of today’s markets has meant that businesses need to have a more strategic and long-term approach. However McDonald explains that even when several businesses realize they need to take a more strategic approach they implement strategies, which are more sales forecasting and budgeting (McDonald 2002). The reason for this misguidance is that managers can confuse operational planning and strategic planning; some even argue that the two are separate entities, whereas they are very much interlinked. The mistake made by many  mangers is that the figures that appear in the long-term corporate plan are little more than statistical extrapolations that satisfy boards of directors (McDonald 2002). This common misdemeanor subjects the operational and the long-term plans to begum divorced from each other. The short-term plans become reactionary and the long-term plans lose their relevance and much needed cohesion and logic. McDonald explains, â€Å"This separation positively discourages operational managers from thinking strategically, with the result that detailed operational plans are created in a vacuum†. (McDonald 2002 p88) A real life example of a business separating tactics and long-term strategy was Ben and Jerry’s ice cream. Ben and Jerry’s had enjoyed good profitability until 1994 when their target market which consisted of exclusive high priced ice cream eaters shifted to more affordable ice cream. This lead Ben and Jerry’s to re-evaluate their once alluring pricing strategy and engage in a price war, which ultimately meant a loss of profitability. Ben and Jerry’s lost market share because they failed to change themselves and adapt to a new competitive environment because of organisational inertia. To overcome this Ben and jerry’s need to identify the changing tastes of consumers. To do this they need to develop a marketing plan, they showed no real evidence in doing this in the past. Ben and Jerry’s reliance on cause-generated marketing (short- term) had its benefits of adaptability, however long-term marketing planning has focus. (Gilbert.G. 2001) The implementation of marketing planning is very reliant upon good information. Poor information can erect possible barriers in achieving business objectives. Piper and Smith conclude, â€Å"The basic logic of strategic planning is the production of a system which allows the matching of internal strengths with external opportunities whilst offsetting internal weaknesses and outside threats†. (Piper and Smith 2002 p32) The barrier to affectively achieving this is obtaining the right information Piper and Smith state that â€Å"poor information can be as damaging as ones made on intuition and past experience† (Piper and Smith 2002,p32) A classic example of businesses gathering insufficient information was coca-cola. In the late 70s and early 80s coca-cola’s research found out that the taste of their product was not recognized as superior to the other cola drinks. This led coca-cola to change the taste. In testing the new and improved flavor they used blind test research. The test concluded that a larger percentage of people choosing the new flavored coca-cola drink over any other drink. This led them to dramatically introduce the new flavor instead of the old one. Although initially this went well, people started to complain that Americas symbol and long-term friend had betrayed them. People started to stockpile the old coke and turn down the new flavor. Coca-cola received over 40,000 complaint letters and America even laid plans to file a class action lawsuit against coca-cola (Hartley 1998). Obtaining adequate research information from audits is very problematic and expensive. Acquiring good information is often a barrier in the process of a good marketing plan. Solutions on design and implementation barriers Wicks writes an interesting article about how the marketing department within businesses must market themselves in order to gain good funding and support. Wicks argues that a too familiar story in business is that of marketing departments budgets being cut in poor times, which leaves a demoralized marketing team. To back this claim up a recent survey by the university of Warwick asked top managers if business was poor what would be the first thing cut. In number one spot came marketing with 23% (Wicks 2002). To solve this problem Wicks argued that a similar approach to that of focusing externally on customers must be adopted internally. The customer is senior management and the competition is other department’s who are also partners,  as they may share some of the budget if done correctly (Wicks 2002). Wicks states â€Å"the next step is to sell the department and relate everything to the goals of senior management and keep things simple†. (Wicks 2002 p4) The convergence and inter department co-operation is largely a cultural thing. McDonald states â€Å"marketing is a management process whereby the resources of the whole organisation are utilized to satisfy the needs of selected customer groups in order to achieve the objectives of both parties. Marketing, then, is first and foremost an attitude of mind rather than a series of functional activities†. (McDonald 2002 p565) Rose (1990) proffered that success lies in engaging the employee with the goals of the Company†¦ aligning the wishes, needs and aspirations of each individual who works for the organisation with the successful pursuit of its objectives. Hodgetts (2000) insist that companies seeking to survive in the `00s must create organisational design based on sharing authority, responsibility, and resources amongst people and divisions to achieve common goals. By this means, managers will be able to change their strategies, continually realigning their organisations with emerging opportunities, then articulating the new strategies so everyone knows what the organisation is about. The convergence of departments and non-isolation of marketing is crucial in the co-operation in marketing planning, Organisational culture has a significant impact on if and how hierarchical change can be implemented. By centering an organisation on its knowledge, and allowing free flow of that knowledge, it is possible to break down these barriers (Cive. E.2000). McDonald argues that one of the most debated issues in marketing planning today is where the responsibility for setting objectives and strategies should lie (McDonald 2002). What is not argued by McDonald is that  short-tactics and long-term strategy should not be separated or misunderstood. McDonald believes that operational planning and strategic planning should be very much part of the same process, he states that â€Å"wherever possible they should be completed at the same, using the same managers and the same information process†. (McDonald 2002 p88) The strategic plan should be completed first and cover a period of between three and five years and when this is completed the operational and more detailed plan should be created (McDonald 2002). McDonald concludes, â€Å"Never write the one year plan first and extrapolate it†. (McDonald 2002 p564) The integration of tactics and strategy should stop the divergence of the short-term thrust of a business at the operational level from the long-term objectives of the enterprise (McDonald 2002). It should also prevent the preoccupation with short-term results at operational level, which according to McDonald makes a business less effective in the long run (McDonald 2002). Once the planning system is designed and tested a major problem that has to be avoided is the excessive planning and detailed as mentioned earlier. McDonald maintains that in successful companies there is at all levels a wide spread understanding of the key objectives that have to be achieved and a means of achieving them. This cohesiveness is achieved by a means of layering. At each level management analysis is synthesized into a form that ensures that only the essential information needed for decision purposes reaches the next level (McDonald 2002). The presentation of strategic plans should be clear and concise. A good marketing plan should be no more than about a dozen PowerPoint slides that can be easily read, understood, and shared widely. It must support the overall business strategy and contain simple success metrics that link to the financial goals of senior management (Wicks 2002). As mentioned earlier the acquisition of good and reliable data can prove to be a barrier in the implementation of a marketing plan. Poor information could render a marketing plan unsuccessful. Alice Clegg argues that researchers need to apply judgment and to have a broad base of knowledge and know how to integrate evidence successfully, from both qualitative and quantitative sources. McDonald argues that a company should have good sound information flow and scan the environment thoroughly. This could be done through adequate sources of information and internal databases of information. This should lead to more detailed forecasting and limited possible problems. In concluding a business should strive for a culture, which embraces cross-departmental involvement in marketing. Marketing should be state of mind in every member of an organization. The marketing planning structure should be adequately planned and tested. A business should have a systematic procedure with a common format. The long-term strategic plan should cover between three and five years and be interlinked with the one-year operational plan. Within the plans a systematic system should be developed to prioritize objectives and interlinked them. The environment should be thoroughly scanned and information should be passed up the channels through a laying system, which only allow relevant information to be passed on. Conclusion Marketing planning is a series of activities concerning objectives, auditing, analysis and assumptions. The complexity of it renders it subject to possible problems and barriers. Organisational culture and management ignorance are major barriers in implementation of a marketing plan. Some organisation seem to not merit the possible benefits of strategic planning, they cut marketing budgets and isolate the department. Managers can confuse the short-term plans with the long-term plans. Short-term plans are often prepared first which regularly means they are reactionary and discourage managers thinking strategically. Organisations should create a culture, which embraces marketing, it is, and  should be a state of mind, with all departments involved. Organisations should develop the strategic long-term plan first and then create the short-term operational plans. The marketing planning process should be structured and planned extensively, with objectives listed in importance. Marketing planning and implementation face many barriers however following structured and planned models can avert and foresee potential problems.

How to Conjugate Compléter, to Complete

How to Conjugate 'Complà ©ter,' to Complete As you might suspect, the French verb  complà ©ter  means to complete. Its a very useful word to add to your vocabulary. As with all verbs, when you want to say completed or completing, a conjugation is necessary. This French lesson will walk you through the process. Complà ©ter Conjugation In English, we conjugate verbs by adding an -ing or -ed ending to change from the present to the past tense. The same is done in French, though its a little more complex. Thats because there is a different infinitive ending for every subject pronoun in every tense. Complà ©ter  is a  stem-changing verb  as well. This poses a special challenge in the conjugations. While its not a big deal in the pronunciation, it matters when the word is written down. In the conjugation chart, look closely and you will notice that the accented e changes along the way. This happens often in verbs ending in -à ©_er,  such as  accà ©der  (to reach). Also, for the future tense, you can use either the grave à ¨ or acute à ©. Beyond that, the conjugations are rather simple. Study the chart and pair the proper subject pronoun with the appropriate tense. For instance, I complete is je complà ©te and we will complete is nous complà ©terez or nous complà ¨terez. Subject Present Future Imperfect je complà ¨te complà ©teraicomplà ¨terai complà ©tais tu complà ¨tes complà ©terascomplà ¨teras complà ©tais il complà ¨te complà ©teracomplà ¨tera complà ©tait nous complà ©tons complà ©teronscomplà ¨terons complà ©tions vous complà ©tez complà ©terezcomplà ¨terez complà ©tiez ils complà ¨tent omplà ©terontcomplà ¨teront complà ©taient Present Participle The  present participle  of complà ©ter  is complà ©tant. This can be used as a verb, of course, but also serves as an adjective, gerund, or noun in some circumstances. Passà © Composà © and Past Participle The  passà © composà ©Ã‚  is a common form of the past tense in French. Its formed by conjugating the  auxiliary verb  avoir  to match the subject, then attaching the  past participle  complà ©tà ©. To put this together, I completed is jai complà ©tà © and we completed is nous avons complà ©tà ©. The  ai and avons  are conjugations of  avoir. More Simple  Conjugations There may be times when the action of completing is uncertain. That is when you might employ either the subjunctive or conditional verb forms. In literature, you may see the passà © simple or imperfect subjunctive in use. Subject Subjunctive Conditional Passà © Simple Imperfect Subjunctive je complà ¨te complà ©teraiscomplà ¨terais complà ©tai complà ©tasse tu complà ¨tes complà ©teraiscomplà ¨terais complà ©tas complà ©tasses il complà ¨te complà ©teraitcomplà ¨terait complà ©ta complà ©tà ¢t nous complà ©tions complà ©terionscomplà ¨terions complà ©tà ¢mes complà ©tassions vous complà ©tiez complà ©teriezcomplà ¨teriez complà ©tà ¢tes complà ©tassiez ils complà ¨tent complà ©teraientcomplà ¨teraient complà ©tà ¨rent complà ©tassent To use  complà ©ter  in an exclamation, use the imperative form. When doing this, you can skip the subject pronoun, so rather than tu complà ©te, you can simply say complà ©te. Imperative (tu) complà ¨te (nous) complà ©tons (vous) complà ©tez

Cranberry Morpheme Definition and Examples

Cranberry Morpheme Definition and Examples In morphology, a cranberry morpheme is a  morpheme (that is, a word element, like the cran- of cranberry) that occurs in only one word. Also called a unique morph(eme), blocked morpheme, and leftover morpheme. Similarly, a cranberry word is a word that occurs in only one phrase, such as the word intents in the phrase all intents and purposes. The term cranberry morpheme was coined by American linguist Leonard Bloomfield in Language (1933). These are other closely related and sometimes confused terms with cranberry morpheme: Bound Morpheme and Free MorphemeComplex WordIdiomRoot Compound and Synthetic Compound Examples and Observations The bound morphemes in neo-classical compounds have an identifiable meaning, but there are also morphemes that have no clear meaning. In the word cranberry, the part berry is identifiable, and this makes us interpret the word cranberry as denoting a particular kind of berry. Yet, cran- has no particular meaning. . . . This phenomenon of cranberry morphemes is widespread, and is to be expected since complex words can lexicalize and thus survive, even though one of their constituent morphemes has disappeared from the lexicon. . . .Cranberry morphemes like English cran- . . . thus form a problem for an exclusively meaning-based definition of the notion morpheme.(Geert Booij, The Grammar of Words: An Introduction to Morphology, 2nd ed. Oxford University Press, 2007) Morphemes and Meaning Is it possible for a bound morpheme to be so limited in its distribution that it occurs in just one complex word? The answer is yes. This is almost true, for example, of the morpheme leg- read in legible . . .: at least in everyday vocabulary, it is found in only one other word, namely illegible, the negative counterpart of legible. And it is absolutely true of the morphemes cran-, huckle- and gorm- in cranberry, huckleberry and gormless. . . . A name commonly given to such bound morpheme is cranberry morpheme. Cranberry morphemes are more than just a curiosity, because they reinforce the difficulty of tying morphemes tightly to meaning. . . . (You may have noticed, too, that although blackberries are indeed blackish, strawberries have nothing obvious to do with straw; so, even if straw- in strawberry is not a cranberry morpheme, it does not by itself make any predictable semantic contribution in this word.)(Andrew Carstairs-McCarthy, An Introduction to English Morphology: Words and Their Structure. Edinburgh University Press, 2002) Is Cran- Truly a Cranberry Morpheme? [Peter] Hook reported that cran itself was not a cranberry morpheme: he had seen cranberry harvesting and could vouch for the abundance of cranes as spectator-participants in the process, hence the term cranberry.(Probal Dasgupta, Rephrasing the Question of Complex Predicates in Bangla: A Biaxial Approach. Annual Review of South Asian Languages and Linguistics: 2012, ed. by Rajendra Singh and Shishir Bhattacharja. Walter de Gruyter, 2012) The Once-Over An example [of a cranberry word], from many, is the word once-over. If you give someone or something the once-over you make a quick inspection, with a view to deciding on the merits of the person or whatever it may be. The word once-over clearly makes a semantic contribution to the expressions in which it occurs; its meaning, presumably, is quick inspection. To this extent, give someone/something the once-over is interpreted in accordance with the dictionary meaning of once-over. On the other hand, once-over is not freely available to occupy the N-slot of a noun phrase; the word is virtually restricted to occurring in the cited phrase. (Note, in this connection, the virtually obligatory use of the definite determiner.) The phrase, along with its conventional meaning, has to be learned as such.(John R. Taylor, The Mental Corpus: How Language is Represented in the Mind. Oxford University Press, 2012) More Examples of Cranberry Morphemes (or Bound Roots) The morphemes luke-, cran-, -ept, and -kempt . . . appear only in lukewarm, cranberry, inept, and unkempt. We dont use the term lukecold, nor do we use cran- anywhere other than attacked to berry, and we dont ever say He is an inept writer, but she is very ept, or Her hair looked kempt. So the rules that attach un- to -kempt or luke- to warm are not productive; they derive only these words. We will also define morphemes such as cran-, luke-, -ept, and -kempt as bound roots because they cannot stand alone as free morphemes and because they dont occur as affixes in other English words.(Kristin Denham and Anne Lobeck, Linguistics for Everyone. Wadsworth, 2010)

No title needed Article Example | Topics and Well Written Essays - 500 words

No title needed - Article Example According to CBO, if the legislation is passed, it will grant $1.047 trillion in ordinary appropriated funding for government functions on yearly basis. The funding is line with the discretionary spending caps found in the Budget control Act. The ordinary appropriated financing in the bill is $7.9 billion which is 0.6% above that of FY 2012. It includes the financing of overseas contingency functions /global war on terrorism (c.9 billion) and disaster aid at $6.4 billion. Therefore, as stated by CBO, the total expenses in the bill are said to be below the FY 2012 total spending levels by $26.6 billion.1 The requirement of the legislation to grant $1.047 trillion in ordinary appropriations is steady with spending maximum enclosed in the BCA. To arrive at this financing level, the legislation would appropriate amounts suitable for offering ordinary discretionary financing at the FY 2012 levels raised by 0.612% across the board. The appropriated finances would be obtainable until the prior of enactment of valid appropriations legislation, that is, march 27, 2013. The BCA permitted modifications to discretionary spending perimeters for appropriations to grant disaster funding, lessen waste and exploitation in social security disability and healthcare financial support and ensure global war on terrorism. One of the hurdles the bill had to overcome is the long running disagreement among the parties over how much expenses should be allowed in the FY 2013. The debt ceiling agreement for the previous year ascertained a discretionary expenses cap of $1.047 trillion but earlier 2012 the House GOP surpassed a budget resolution, which restricted overall expenses at $ 1.028 trillion2. Hence this led to the disagreements between the two parties in the house regarding this bill. The bill has as well overcome the hurdle of being considered to increase expense limits beyond the open limits in the bill, a focus to a point of order. This is because;